About The Program

Sac Healthy Baby is a part of a local educational effort to promote the importance of good health among pregnant African American women and reduce the number of infant deaths occurring in Sacramento.

Black babies die at 2x the rate of other infants in Sacramento.

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Stress during pregnancy can cause low birth weight, premature birth and other health problems.

Stress:  How you deal makes a difference for your baby.

Every other week an infant in Sacramento County dies due to sleep related causes. Half of these children are African American.

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Stand against statistics and get involved in community change with the Steering Committee for Reducing African American Child Deaths.

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Many of the causes of infant death are preventable, and through education the number of infant deaths can be reduced.

Sac Healthy Baby is a part of a local educational effort to promote the importance of good health among pregnant African American women and reduce the number of infant deaths occurring in Sacramento. The campaign launched in Sacramento County in the Spring of 2014.

In 2013, the Sacramento Blue Ribbon Commission Report on Disproportionate African American Child Deaths reported that African American children are dying at twice the rate of other children in Sacramento County.

In order to reverse that trend, First 5 Sacramento is supporting an effort to address three categories where the disproportionate deaths of African American children ages zero to five are occurring, including perinatal condition deaths, infant sleep-related deaths and child abuse and neglect homicides.

Funding is provided by the First 5 Sacramento Commission which uses Proposition 10 (tobacco tax) funds to support the healthy development of children ages zero through five. Additional information about the First 5 Sacramento Commission is online at www.first5sacramento.net or by calling 916-876-5865.

 

Sacramento County African American Infant Health Coalition

Sacramento’s civic leaders, including individuals from the faith based community, health and human service organizations, business leaders, elected officials, and community-based organizations have rallied behind the Sac Healthy Baby campaign and are helping to spread the word to reduce infant deaths in the African American community.

For more information or to find out how you can get involved, email sachealthybaby@gmail.com.

 

Sac Healthy Baby Campaign

Take a look at our current advertising campaign.

Outdoor Boards:
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Television:

30 Second Radio Spot:

60 Second Radio Spot:

KSFM 102.5 Added Value Radio Spots: